Jim Cruz

There's something disturbing about watching an Uber Eats driver sprint through your dining room, snatch a bag of

The New Digital Hustle There's a particular kind of email that lands in every restaurant owner's

How to Play the Long Game There's something beautifully delusional about the restaurant business—that intoxicating moment when

There's a moment, suspended between the last bite of your chef's special and the inevitable reckoning

The first time I understood that LOCATION was actually an ingredient, I was standing in the exhaust-tinged air behind a

Why Your Best-Selling Item Might Be Killing Your Business There's a particular moment I remember from my early

There's something intoxicating about the promise of transformation. Like the allure of a perfectly seared duck breast or

You know that feeling when you walk into a kitchen at three in the morning—the hum of refrigeration units,

There's a moment in every successful fast casual operator's journey when you realize you've

There comes a moment in every restaurateur's journey when the knife gets dull, when the fire that once